- HubSpot CRM
- RevOps
REVOPS
WE HELP SOFTWARE COMPANIES FIND THE BEST SOLUTIONS
TO OPTIMIZE REVENUE STREAMS
RevOps aligns the processes, platforms, and people across your software company's many departments, including Product, IT, Marketing, Sales, and Customer Service. And most importantly, it does all this with one goal in mind: to generate more revenue for your business.
3 PILLARS
FOR OPTIMIZING REVOPS
The RevOps method revolves around the "3 P": Processes, Platforms, People.
Our experts optimize your processes, tools, platforms, and employees in a way that has all three pillars supporting each other. RevOps is crucial to every department that creates value for your software company.
Pillar 1
Processes
Auxilio's RevOps experts analyze and optimize your processes according to the department. We understand your cross-departmental challenges and revenue generation hurdles, and we tackle each one using the HubSpot platform. Simply put, our approach facilitates a cohesive workflow among your teams and platforms.
Pillar 2
Platforms
We evaluate every one of your customer-journey tools: CRM, iPaaS, CMS, ESP, e-Signature, Automation platforms, Payment platforms, etc. Next, we help you integrate them into HubSpot for a consolidated experience that benefits both your customers and your team.
Pillar 3
People
Auxilio's RevOps consultants help you identify the gap between the tasks necessary for an optimal, revenue-generating customer experience and your team's capabilities. We help you fill this gap with training and hiring strategies or by helping you become an extension of your team to meet crucial HR needs.
REVOPS WORKS WITH AND FOR
ALL TEAMS that GENERATE REVENUE
REVOPS STRETCHES ACROSS EACH DEPARTMENT
3 COMPONENTS TO THE REVOPS METHOD
Marketing Ops
Marketing Ops is responsible for aligning marketing efforts with revenue drivers.
Focused on analysis and processes, Marketing Ops shakes up traditional marketing approaches by deepening data-driven decisions and the multi-channel customer experience.
By smoothing out processes and aligning expertise, it aims to rally marketing teams (Content, Digital, SEO, SEA, Growth Hacking, etc.) around shared revenue objectives.
Sales Ops
The Sales Ops team focuses on the tools, processes, and human resources activities necessary for achieving sales objectives. But above all, it optimizes and simplifies customer revenue streams.
Sales Ops experts are oriented toward sales data analysis and aligning different sales teams (Marketing, Products, Customer Service, etc.).
Their goal is to find suitable approaches, tools, and HR strategies that create value.
Service Ops
Service Ops makes it possible to focus on the methods, approaches, tools, functions, and other necessary variables that lead to a steady income stream.
Service Ops experts find ways to automate low value-added tasks so you can focus on the services that generate real value for your business.
Service Ops oils your Customer Service wheels in a way that makes your teams more fluid, saving you time and money.
THE REVOPS STRUCTURE
CENTRALIZES THE OPERATIONS OF EACH DEPARTMENT TO CREATE A UNIFIED
GROWTH-ORIENTED TEAM
Why HubSpot?
THE BEST REVOPS PLATFORM FOR YOUR SOFTWARE COMPANY
The HubSpot platform equips you with a set of tools that assist with the entire customer lifecycle:
-
Attracting visitors to your website (CMS Hub)
-
Lead generation (Marketing Hub)
-
Converting leads to customers (Sales Hub)
-
Customer loyalty (Service Hub)
-
And all this while getting the most out of your data and synchronizing your tools (Operations Hub).
Every one of these features is centralized within the HubSpot CRM, a platform that lets all teams collaborate on the same data. The system helps tear down silos, aligning all departments to achieve revenue objectives.
60% OF OPERATIONS PROFESSIONALS HAVE TO DUPLICATE THEIR WORK
BECAUSE OF A LACK OF ALIGNMENT
BETWEEN TEAMS
Source HubSpot
Our experts
HOW AUXILIO REVOPS SUPPORT CAN OPTIMIZE YOUR REVENUE STREAM
No two software companies are alike. You are unique! We know this well because we work with dozens of businesses daily, each with distinct challenges.
By offering you solutions relevant to your unique business realities, Auxilio consultants know how to adapt to your processes, growth, short- and long-term objectives, and teams.
We analyze your resources (systems, HR, and internal processes) to provide the most balanced and consistent support. We want you to forge long-term relationships with our consultants. These experts look forward to working with you continually to optimize your business and its growth.
WORK WITH YOUR DEDICATED TEAM OF HUBSPOT EXPERTS
WE BECOME AN EXTENSION OF YOUR TEAM
HubSpot has become a complex and vast platform. Don't expect to find an expert who knows HubSpot 100%, it's impossible.
You need a multi-disciplinary team. Auxilio is that team you've been looking for.
ANALYST AND
STRATEGIST
ARCHITECT
ARCHITECT
Our processes
THE REVOPS WORKFLOW FOR A BETTER ROI
At Auxilio, we turn to our many HubSpot use cases to achieve RevOps excellence. We support dozens of software companies in their challenges and work hand-in-hand with their teams to become one.
Our RevOps approach is based on three
interconnected support phases:
-
The overall analysis of your "3 Ps"
(Processes, Platform, People) -
A minimum viable product on HubSpot
-
Continuous RevOps optimization
Phase 1
RevOps analysis and planning
What does it consist of?
Our experts set up workshops with your team, generally by department (Sales, Marketing, Product, IT, Customer Service, etc.), to establish a winning RevOps plan. Next, they provide in-depth recommendations for each pillar, directing you to the right tools, work processes, and people to effectively execute the plan.
Deliverables
- Complete mapping of all 3 RevOps pillars (Processes, Platforms, People)
- A plan to transform current processes into an ideal workflow
- A proposal of relevant HubSpot products and support to implement your plan
Phase 2
HUBSPOT MINIMUM VIABLE PRODUCT
What does it consist of?
According to the plan established during the first phase, Auxilio experts help you identify the minimum viable product for rapid execution and impact. We support your implementation (MVP) of various HubSpot tools, best practices, training, and more. And the best part is, we do it at your own pace and according to your unique needs.
Deliverables
- Identify the minimum viable product that has the most robust impact on your processes, platforms, human resources, and revenue without these efforts taking years to implement
- Minimum viable product via different Hubs and HubSpot products: Implementation, settings, workshops, training, personalized development, strategic proposals, operational implementation
Phase 3
Ongoing optimization
What does it consist of?
Once the minimum viable product (MVP) is complete, Auxilio helps you evolve your HubSpot portal in a way that accommodates your RevOps plan and revenue growth objectives.
Deliverables
- Process optimization and automation
- Implementation development and integration of new HubSpot features
- Training to navigate your teams through these new processes and platforms
Powerful alone, unstopable together
GET BETTER RESULTS BY PAIRING REVOPS WITH INBOUND AND GROWTH-DRIVEN DESIGN & DEVELOPMENT
INBOUND
RevOps lets you obtain a global vision of your "3Ps" (Platforms, Processes, People) in a way that links the missions of each department within your software company. Unquestionably, RevOps meshes perfectly with Inbound methodology. When combined, the processes let you work around the customer in 3 phases:
-
Attraction
-
Interaction
-
Loyalty
Inbound is an integral part of RevOps—these two processes are deeply connected and are designed to work in conjunction with one another.
GROWTH-DRIVEN DESIGN & DEVELOPMENT
Growth-Driven Design & Development (GDDD) is a strategy whereby you design your website agilely and in a way that quickly generates revenue.
It's a vital growth lever and a crucial part of the RevOps method.
Growth-Driven Design & Development focuses on the continuous optimization of your website in a way that benefits all departments, including Marketing, Sales, and Customer Service. It is one of the key factors for implementing a winning RevOps strategy.